AI per instance
Instantly answers the questions that block a clothing sale: size, fit, measurement table, available colors, shipping and delivery time. Each number has your brand's personality, from the premium thrift store to streetwear.
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Fashion and apparel
WhatsApp API for fashion and apparel stores
Your customer asks if the dress comes in size S, disappears for two days and comes back when it is already sold out. The collection launch stays stuck in a Story that 90% of your list never saw. The store's WhatsApp turns into a box of questions about size, color and shipping that nobody can answer at the moment of the sale.
R$15per active number / month.Prepaid, with a welcome credit when you create the account, subject to the current campaign.
+74 thousand events per day+60 operations active operations in the Family
What holds you back today
A customer asks for a photo in another color or how it looks on the body, the reply is slow, the interest cools and the sale goes to the competitor who answered first
Collection launches depend on a feed post while the list of loyal customers gets no direct notice
A piece the customer loved sells out in her size and comes back into stock without anyone telling her, so the restock goes unnoticed
A cart is built in the chat, the customer asks for the Pix and never finishes, and the order stays pending with no reminder
Size charts and measurement tables retyped by hand dozens of times a day pull the salesperson away from closing
A customer buys once per season and disappears, with no channel to bring her back for the next collection
How it works with ZapZap
- 1
Connect the store number
Scan the QR code and activate the instance. Each active number costs R$15 per month, prepaid, with no fee per message sent. You start with a welcome credit when you create the account, subject to the current campaign, so you can test the catalog, support and collection broadcasts before scaling.
- 2
Turn on the support AI and the Flow Builder
The per-instance AI answers size, color, measurements, shipping and delivery time in your brand's tone. The Flow Builder sets up the sales path: it shows the look, confirms the size, generates the Pix and hands off to a human agent when the customer wants to close.
- 3
Send collections, restocks and cart recovery
Segment by who already bought that category and announce the launch with a photo and link. The Marketer sends the restock notice to the piece's waiting list and the abandoned cart reminder, all with community warm-up and an anti-ban layer behind it.
What to use
The features that matter here
The ZapZap modules that solve exactly the pain points of this scenario.
Marketer
Sends segmented collection launches, restock notices to the piece's waiting list and abandoned cart recovery, with humanized intervals and distribution across numbers to protect the operation.
Flow Builder
Builds the purchase flow inside the chat: presents the look, confirms size and address, generates the Pix and escalates to the salesperson at the moment of closing, without the customer leaving WhatsApp.
Warm-up and anti-ban
New store numbers join a community to warm up before sending a collection to the whole base. The anti-ban layer spreads the sends so your account can handle the launch peak with more room.
Ready-made messages to adapt
Examples to get started. Personalize them with the customer's name and your business details.
Collection launch notice: "Hi {nome}, the new {estacao} collection just arrived. I picked the pieces that match what you bought last time. Want to see them before they sell out?"
Restock: "Good news, {nome}. The {peca} you wanted is back in size {tamanho}. Only a few units left, shall I save yours?"
Cart recovery: "{nome}, your {peca} is still reserved here. Shall I close the order with the same shipping as today? Just confirm and I will send the Pix right away."
ZapZap API is an unofficial WhatsApp platform that works through instances. It has no affiliation with Meta. Use is subject to WhatsApp policies. Send messages only to customers who have consented to being contacted by the store.
Frequently asked questions
Can I send the collection launch to my entire customer base at once?
Yes. The Marketer segments the list by purchase history and sends the notice with a photo and link, using humanized intervals and distribution across numbers. Before a big broadcast, new numbers go through community warm-up and the anti-ban layer so your account handles the launch volume better.
Does the AI answer size and fit questions on its own?
Yes. The per-instance AI is trained with your measurement table, size chart and exchange policy. It answers size, available color, fit, shipping and delivery time right away, and hands off to a human agent the moment the customer decides to buy.
How does the restock notice work for people who wanted a sold-out piece?
You build a waiting list in the Flow Builder or via webhook when the piece sells out. When stock returns, the Marketer automatically sends the notice only to those who asked for that size, with a direct link to buy before it sells out again.
How much does it cost and how is it billed?
R$15 per active number per month, prepaid, with no charge per message sent. You pay only for the numbers you use and receive a welcome credit when you create the account, subject to the current campaign, so you can test the catalog, support and collection broadcasts before expanding the operation.
Is this the official WhatsApp API?
No. ZapZap API is an unofficial WhatsApp API that runs through instances, using the same number your store already uses. That gives you the freedom to send catalogs, product photos and collection broadcasts without the per-message billing model of the official route, with warm-up and an anti-ban layer to protect the account.
Start now
Create your account, connect a number in minutes and test the API with warm-up and anti-ban. R$15 per active number/month, prepaid, no lock-in.