Flow Builder
Builds the glasses-ready notice and eye exam confirmation flow with no code, by dragging the steps: order placed, arrived from the lab, first notice, reminder if not picked up.
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ZapZap API for optical stores and eyewear shops
WhatsApp API for optical stores that sells glasses and builds client loyalty
Glasses sitting ready on the bench for days and the client never shows up to pick them up. An eye exam that becomes a no-show because nobody confirmed it. ZapZap API puts your store's WhatsApp on autopilot: pickup notices, exam confirmations and lens change reminders go out on their own, without anyone typing one by one.
R$15per active number / month.Prepaid, with a welcome credit when you create the account, subject to the current campaign.
+74 thousand events per day+60 operations active operations in the Family
What holds you back today
Assembled glasses waiting for pickup while the client forgets they are already ready
An eye exam booked that turns into a no-show because nobody confirmed the day before
A client who changed prescription two years ago and never came back to renew the lenses
Frame and lens warranties expiring without the client being told there is still time to use them
A second-pair promo on sunglasses that nobody hears about
Salespeople losing hours replying on WhatsApp to repetitive questions instead of serving customers at the counter
How it works with ZapZap
- 1
Client orders the glasses
When the sale closes, the number goes onto a tracking list. The lab receives the order and the work order is linked to the contact on the store's WhatsApp.
- 2
Glasses are ready at the lab
As soon as the assembly arrives, a Flow sends the pickup notice with the client's name and the store address. If they don't come in within X days, a second reminder goes out automatically.
- 3
Exam and lens change become reminders
The Marketer schedules the eye exam confirmation for the day before and sets the lens change reminder for a year from now, when the prescription usually expires.
- 4
AI answers and the sale continues
The AI per instance handles questions about hours, turnaround and warranty on its own. When the topic is buying new glasses or multifocal lenses, it calls the salesperson through the Gatekeeper.
What to use
The features that matter here
The ZapZap modules that solve exactly the pain points of this scenario.
Marketer
Schedules the lens change reminder one year after purchase and the exam confirmation for the day before, plus runs seasonal sunglasses campaigns in summer and back to school.
AI per instance
Each store location replies on its own number, with its own tone and information: lab turnaround, warranty terms and hours, handing anyone who wants to buy over to the salesperson.
Community warm-up
The store's new number comes in warmed up instead of blasting pickup notices to dozens of clients at once on day one, which reduces the risk of a ban.
Ready-made messages to adapt
Examples to get started. Personalize them with the customer's name and your business details.
Hi {name}, this is {store_name}. Your glasses are ready and waiting for you here. You can stop by from {opening_time} to {closing_time}. Want me to set them aside for quick pickup at the counter?
{name}, your eye exam is booked for tomorrow at {time}. Can you make it? Reply YES to confirm or let me know a better date and I'll reschedule.
It's been over a year since you got your glasses with us, {name}. It may be time to check your prescription. Want to book an eye exam with no commitment? The assessment is free of charge.
Frequently asked questions
Is ZapZap API an official WhatsApp product?
No. ZapZap API is an unofficial API that works by connecting your store's number as an instance, just like the WhatsApp you already use at the counter. You pay R$15 per active number per month, prepaid, with no per-message charge, and you also start with a welcome credit when you create the account, subject to the current campaign, so you can test the glasses-ready notice and the exam confirmation.
Can I automatically notify clients when their glasses are ready?
Yes. With the Flow Builder you create the flow that sends the pickup notice as soon as the assembly arrives from the lab, with the client's name and the store address. If the person doesn't come in within a few days, a second reminder goes out on its own, with nobody needing to remember to send it.
Can I remind clients to change their lenses or redo their exam?
Yes. The Marketer schedules the lens change reminder for about a year after purchase, when the prescription usually expires, and the eye exam confirmation for the day before the booked time. This brings back the client who changed prescription and disappeared.
Do I need a new number or can I use the store's?
You can use the number the store already answers at the counter. If you prefer to keep a separate number just for notices and campaigns, the community warm-up module prepares that new number gradually before you start sending at volume, reducing the risk of instability.
Does the AI know how to answer about turnaround, warranty and prescription?
The AI per instance answers the repetitive questions such as store hours, lab turnaround and the warranty terms for the frame and the lens, with each store using its own information. When the client wants to buy new glasses or multifocal lenses, it uses the Gatekeeper to call the salesperson so the sale isn't lost.
Start now
Create your account, connect a number in minutes and test the API with warm-up and anti-ban. R$15 per active number/month, prepaid, no lock-in.